# Improving Phone Number Capture Rate for Pick-up Orders

By default, the Shopify checkout doesn't require customers to enter a phone number if they've chosen store pick-up as their delivery option.

The field is still present, but unfortunately, there's nothing that can be done to make this a required field.

However, with a small update, you can make the field **look** required, such that it significantly increases the number of customers that will enter it. Below you can see an example of the checkout, whereby "(required)" is shown beside the Phone field.

<div align="left"><figure><img src="/files/gUuAZhAV9Y6K1E9uxR4e" alt=""><figcaption></figcaption></figure></div>

You can also explain to customers why their phone number is needed, if they click the question mark icon:

<div align="left"><figure><img src="/files/aOvSgNXSIrSwuEtBtdh4" alt=""><figcaption></figcaption></figure></div>

This involves making changes to your **Theme Content**. Step-by-step instructions are below.

## Instructions for Modifying the Theme Content

1. In the Shopify Admin, go to **Online Store**\
   &#x20;

2. The **Themes** list will load. On your Current Theme (or the theme you want to apply the updates to), click the button with the 3 dots, then **Edit default theme content**<br>

   <div align="left"><figure><img src="/files/SaJ4tCX8KSbpQvsDDSbO" alt=""><figcaption></figcaption></figure></div>

   &#x20;

3. Click the search icon and enter the text "phone". A number of labels appear. Scroll to the one named ***Optional phone label*** under the heading *Checkout Contact.* Set the text for this as "Phone (required)".\
   ![](/files/ASTYWG4IgyhL0NVAJsm4)\
   &#x20;&#x20;

4. Change the search text to "tooltip". Find the label below named ***Phone tooltip*** under the heading *Checkout Contact.* Set the text to something like "*Phone number is required so you can receive important SMS messages regarding your order, such as a return reminder. It won't be used for marketing messages or shared with 3rd parties.",* or whatever you prefer.

   <div align="left"><figure><img src="/files/pWpezT6YCQ8zWyc9UFzK" alt=""><figcaption></figcaption></figure></div>

5. Click **Save.**

Now if you go to checkout and choose the Pick-up option, the phone field will appear as though it's required, and the help popup text will match what you set in step 4 above.


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